Why body inclusivity and sustainable fashion go hand in hand
business insight, body image Camille Marie Bieber business insight, body image Camille Marie Bieber

Why body inclusivity and sustainable fashion go hand in hand

Sustainable fashion isn’t just about the clothes—it’s about building a community of people who share a commitment to environmental and ethical values. By being inclusive of all body types, sustainable fashion can cultivate a more supportive and connected community. When everyone feels welcome, more people are likely to adopt sustainable practices, whether that’s buying consciously or styling sustainably.

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The #1 thing that makes me yawn when I come accross a new activewear brand
business insight, body image Camille Marie Bieber business insight, body image Camille Marie Bieber

The #1 thing that makes me yawn when I come accross a new activewear brand

As a photographer working in the activewear space, I believe it's time to shift the focus. Strength, health, and fitness come in all shapes, sizes, and forms, and the campaigns we create should reflect that diversity. Here’s why embracing all body types in activewear marketing is not only the right thing to do but also a powerful way to connect with consumers on a deeper, more meaningful level.

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How to show up on camera with body dysmorphia
body image Camille Marie Bieber body image Camille Marie Bieber

How to show up on camera with body dysmorphia

Are you recovering from eating disorders? Or perhaps you have a very negative body image? Or maybe like me you suffer from body dysmorphia? I have put on a lot of weight the past fews years as I started recovering from EDs. I am getting used to a new body, and I don’t really know what it looks like. I avoid looking at it most days, and I am not very keen on being photographed when I don’t expect it. I have cried more than once at the sight of an unexpected image of me and sadly that’s a reaction I know to be quite common. That being said, it is something that I’m working on, and being a photographer I sometimes put myself in a model’s shoes to understand what you are going through. So if you are scheduled to be on a photoshoot, here’s some advice I give to my clients.

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How to recognise your internalised fatphobia to deal with a photoshoot
body image Camille Marie Bieber body image Camille Marie Bieber

How to recognise your internalised fatphobia to deal with a photoshoot

We all have internalised fatphobia that we need to work on dismantling and when you are about to pose for pictures, it can manifest in many different ways. Fatphobia is damaging on many levels and working on our conditioning is extremely important to be more empathetic people and heal.When we book photoshoots quite often it tends to come up at the surface, particularly if you’ve been socialised as a woman.Recognising fatphobia in yourself will help you recognising it in others and advocate for fat people.

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